Simas at Cersaie

Project: Booth
Event: Cersaie
Location: Bologna

From Architect Angelelli was born the concept of the Simas project presented on the occasion of Cersaie 2023 for a partnership that linked Barberini to the Simas brand for over twenty years.

A concept that the architect himself tells us:

“Four curtains skilfully interact with the open space of the stand, hosting the installations where the company tells its idea of the bathroom in as many versions. Here the natural light, dampened and made rarefied by the fabrics, slides over the ceramic products, highlighting their shapes and materials.

The backdrop to this dominant exhibition in the compositional hierarchy of the project is a long inclined wall on which, according to a narrative sequence characterized by the staggered height of the exhibition podiums, the new ceramic productions are presented to the public as a preview."

The narrative of the Simas reality is contained within an architectural poem: a description which, combined with the photographs, transports us inside a unique and exclusive exhibition space.